中国进出口商品交易会，又称广交会，是中国对外开放的窗口、缩影、标志，是国际贸易合作的重要平台，在推动中国外贸发展、促进中外经贸交流合作中发挥了重要作用，被誉为“中国第一展”、中国外贸的“推进器”“晴雨表”和“风向标”。

广交会由中国商务部和广东省人民政府共同主办、中国对外贸易中心承办。自1957年创办以来，每年春秋两季在中国广州举行，迄今已成功举办了138届。广交会是中国目前历史最长、规模最大、商品最全、采购商最多且来源最广、成交效果最好、信誉最佳的综合性国际贸易盛会。第138届广交会共有来自223个国家和地区的超31万境外采购商线下参会，创历史新高。

第139届广交会将于4月15日开幕，展览总面积约155万平方米。本届广交会为全球采购商提供品类齐全、物美价优、便捷高效、信誉保障的一站式贸易平台，主要特点与亮点包括：

一是题材结构优。第一期聚焦“先进制造”，除机械、五金工具、照明及电气等传统机电题材外，电子家电、新能源汽车及智慧出行、工业自动化及智能制造、新能源等题材将展示大量前沿技术与智能产品。继续设立服务机器人专区，展示我国人工智能最新发展成果。第二期主打“品质家居”，建材及家具、家庭用品、礼品及装饰品三大板块展览面积均在13万平方米以上，可充分满足全球客商采购精致家居产品的多元化选择。第三期围绕“美好生活”，展出健康休闲、玩具及孕婴童、时尚等贴合个人生活的题材，满足新兴消费采购需求。继续设立智慧医疗专区，展示疾病诊疗、康复护理与健康管理等创新成果。

二是展商质量高。预计超3万家企业参展，其中，经过新一轮严格评审脱颖而出、创新能力突出的广交会品牌企业近3000家，高新技术、单项冠军、专精特新等优质企业占比约35%，还有一大批各省市精心挑选的特色企业。这些企业实力与信誉俱佳，代表着中国制造的标杆力量，给全球客商提供一站式高质量、多样化的供应商选择。

三是创新产品多。大量创新产品将纷纷亮相。第一期产品将凸显新质生产力，展示新能源、智能网联汽车、智能制造、无人机等领域的最新成果，人形机器人、机器狗、机器人灵巧手、陪伴机器人、咖啡机器人、巡检机器人、外骨骼机器人、配送机器人、清洁机器人等将在服务机器人专区展出，智能家电、VR眼镜、智慧穿戴设备等产品将亮相“智慧生活”专区。第二、三期产品将突出设计创新、绿色低碳，以及个性化、定制化，智能诊断及医疗设备、医疗机器人、智能监测、智能可穿戴设备、智能理疗、智能康复等6大类产品将在智慧医疗专区展出。广交会常态化运营线上平台，采购商既可在线下近距离观看、体验产品，也可随时通过广交会线上平台、广交会APP观展，多维度感受“中国智造”的创新活力。

四是配套活动丰富多彩。举办“贸易之桥”采购商走进产业基地活动，考察重点产业园区，与对口行业企业进行供需对接洽谈；举办探展和行业圆桌会议直播活动，聚焦境外采购商需求和广交会重点展区，在境外社交媒体广交会官方主页和广交会官网同步播出；举办高品质论坛活动，紧扣行业热点，提供前沿趋势研判与市场风险防范指引；举办多元设计活动，广交会设计创新奖（CF奖）展示厅焕新开放，产品设计与贸易促进中心（PDC）展示提升商业价值的创新做法和案例，助力把握市场潮流，汇聚创新资源；举办新品发布活动，在广交会官网和APP同步播出，提供丰富便捷的选品场景，助力高效采购。

五是参会便利持续提升。为方便全球客商参会，本届广交会起，将全年开放境外采购商参会预登记，并继续实施远端办证，首次到会的境外新采购商可在广交会官网提前完成预登记，并在广州白云国际机场、广州南站、琶洲港澳客运口岸、广交会指定办证酒店、广交会驻香港办事处等广交会办证中心（远端）免费办理境外采购商证。逐步拓展展馆实时导航技术应用的广度与深度，大力推进定位技术在展馆范围内的全面部署，同时丰富ASKME智能体功能，进一步提升展客商导航体验。持续优化广交会官网和APP功能，进一步方便采购商在线搜索展商展品，并与参展企业即时沟通，享受便捷、高效的线上服务。

广交会不仅推动了中国对外贸易的发展，也见证了中国知识产权保护的进步，展现了中国政府尊重、保护知识产权的决心。广交会已建立起一套展前主动排查、展中快速处理、展后联动跟踪的知识产权全链条保护机制，适合线上线下融合办展需要。广交会还积极鼓励参展企业展示新产品、新技术，特别支持尚未在华申请专利或商标的展品首次公开亮相，帮助采购商优先接触前沿原创科技成果、抢占市场先机。

第139届广交会线下展展览排期：

第一期：2026年4月15—19日

家用电器，电子消费品及信息产品，工业自动化及智能制造，加工机械设备，动力、电力设备，通用机械及机械基础件，工程机械，农业机械，新材料及化工产品，新能源汽车及智慧出行，车辆，汽车配件，摩托车，自行车，照明产品，电子电气产品，新能源，五金，工具。

第二期：2026年4月23—27日

日用陶瓷，餐厨用具，家居用品，玻璃工艺品，家居装饰品，园林用品，节日用品，礼品及赠品，钟表眼镜，工艺陶瓷，编织及藤铁工艺品，建筑装饰材料，卫浴设备，家具，集成房屋及庭院设施。

第三期：2026年5月1—5日

玩具，孕婴童用品，童装，男女装，内衣，运动服及休闲服，裘革皮羽绒及制品，服装饰物及配件，纺织原料面料，鞋，箱包，家用纺织品，地毯及挂毯，办公文具，医药保健品及医疗器械，食品，体育及旅游休闲用品，个人护理用具，浴室用品，宠物用品，乡村振兴特色产品。

换展期：2026年4月20—22日、4月28—30日

线上平台全年365天×24小时不间断常态化运行，与线下展展示题材保持一致，所有题材同步展示，拥有Web端和手机H5端、移动端APP三个入口，主要特点：

一是功能及服务齐全。广交会官网主要设置展商展品查询、贸易配对、新闻与活动、新品发布、展区布局、虚拟展馆、主题论坛、短视频、“好宝、好妮探广交”直播活动、贸易之桥、大会服务、朋友圈、跨境电商专区和乡村振兴等功能和服务，同时为线上线下办展提供支持。

二是搜索精准专业。采购商可按照行业类别、国家地区、产品类型、企业类型等多个维度筛选展品，搜索专业精准高效，助力采购商快速锁定感兴趣的供应商和产品。

三是供采对接便利。采购商可主动联系供应商，通过发布采购意向、即时沟通、预约洽谈、电子名片等多样化对接方式与供应商交流；采购商收藏店铺或产品后，供应商也可主动发起即时沟通，交流更便利。

四是平台平稳顺畅。线上平台使用行业领先的公有云加速技术，可快速响应需求变化，用户使用更流畅。

五是APP实用便捷。广交会APP既是线下观展的好助手，又是线上对接的好工具，迎来全面升级。优化名片功能，贴合广交会线上线下融合场景，实现供采双方“一键交换”。新增人脸登录功能，采购商无需记住密码，通过刷脸即可完成身份核验与快速登录。新增AI笔记功能，支持录音转写结构化书面笔记、自动提炼核心概要。新增AI智能搜索，实现一句话收藏展商展品并加入行程。

The 138^th Canton Fair is scheduled to open on October 15, with a total exhibition scale of 1.55 million square meters. The coming session will provide global buyers with a one-stop trading platform featuring complete exhibit variety, quality products with competitive price, and convenient, efficient and reliable services. Highlights of the 138^th session are as follows.

First, largerexhibition scale. With 74,500 exhibition booths, the Canton Fair remains the world’s largest fair. For the first time, the number of exhibitors exceeds 32,000 (31,000 in National Pavilion), 1,000 more than the number in the last session. Among them, over 3,300 are new exhibitors.

Second,more excellent exhibition structure. On the basis of 13 product categories, the Fair sets 55 exhibition sections. Phase 1 focuses on “advanced manufacturing”. In addition to conventional industries such as Machinery, Hardware, Tools, and Light & Electrical, a large number of cutting-edge technologies and intelligent products will be showcased in sections such as Electronics & Appliance, New Energy Vehicles and Smart Mobility, Industrial Automation and Intelligent Manufacturing, and New Energy Resources. The Service Robots Zone will be maintained at the 138^th Canton Fair to display the latest development achievements of China's artificial intelligence. Phase 2 is marked by “quality home life”. Building and Furniture, Housewares, and Gifts & Decorations categories register an exhibition area of over 130,000 square meters respectively, which can fully meet the diversified demands of global buyers seeking exquisite home products. Under the theme of “better life”, Phase 3 will exhibit products from sectors of Health and Recreation, Toys & Children Baby and Maternity, and Fashion to meet the sourcing demand for new consumption.

Third, higherquality exhibitors. Over 31,000 exhibiting companies participating in National Pavilion were selected and reviewed by commerce department of different localities in China. These competitive and trustworthy suppliers can offer global buyers high-quality and diversified options in an one-stop way. Over 10,000 leading companies are national high-tech enterprises, manufacturing single champions, and specialized and sophisticated small and medium enterprises, which is 10% more than the previous session, accounting for 34% of the total. 2,643 Canton Fair brand exhibitors have stood out through rigorous evaluation. 4,134 companies are related to emerging sectors like new energy vehicles, industrial automation and intelligent manufacturing, new energy, smart life, service robots, new materials and chemical products. In Service Robots Zone, 22 companies are specializing in embodied robots, nearly 42% higher than last session. On top of that, industry leading enterprises AgiBot, Dobot and Pudu Robotics will join this zone.

Fourth, more distinctive products. Various innovative products will be unveiled. Products in Phase 1 will highlight new quality productive forces. The latest achievements in fields such as new energy resources, intelligent connected vehicles and intelligent manufacturing will be presented. Humanoid robots, robotic dogs, robotic dexterous hands, companion robots, coffee robots, inspection robots, medical robots, delivery robots, cleaning robots, etc. will be exhibited in the Service Robots Zone. Smart home appliances, VR glasses, smart wearable devices and other high-end and intelligent products will be showcased in the Smart Life Zone. Products in Phase 2 and 3 will emphasize design innovation, green and low-carbon features, as well as personalization and customization. Buyers can watch and experience products closely onsite, and also attend the Fair virtually on the online platform and the Canton Fair APP at any time to feel the innovative vitality of “Intelligent Manufacturing in China” from multiple dimensions.

Fifth, better services. The Fair continues to offer pre-registration and badge application at alternative registration offices. In collaboration with C trip and other business trip agencies, the Fair offers discounts of flight tickets and hotels. The smart navigation system has been updated. For the first time the Fair provides navigation service to buyers, showing them route with image guide. For the first time, the Fair pilots the navigation service at booth level. Once a buyer selects the target booth, the route and company information will be shown on the screen. The “ASK ME” Buyers can also scan the QR code across the Complex to identify current location and browse various services and guidance. The Canton Fair Music and Cuisine Festival will be held to provide value-added services such as fine cuisine, music performances and intangible cultural heritages shows. Moreover, Canton Fair Complaint Station for IPR and Trade Dispute will deal with relevant issues in a convenient and efficient way.

Sixth，more diverse supporting activities. Focusing on sourcing demands, “Trade Bridge” matchmaking events will be staged to show the new features of the 138^th Canton Fair, and facilitate efficient matchmaking between exhibitors and buyers. 27 “Discover Canton Fair with Bee and Honey” activities will be rolled out with highlights including industrial experts live interview and episodes in languages other than English. Covering industry trends as well as trade risk prevention and control, 19 industry forums will put emphasis on hot topics like AI-empowered intelligent manufacturing to provide high-quality information on economy and trade for exhibitors and buyers. The 2025 CF Award-winning products will be displayed to present industry leaders marked by innovative technology, smart interaction, and eco-friendly elements as vivid examples of new quality productive forces at the Fair. Moreover, over 500 Canton Fair New Collection product-release activities will be carried out to help buyers gain insights of new products and business opportunities efficiently, and capture the latest market trends precisely.

Seventh, practical and convenient APP. As an extension of the online platform, the Canton Fair APP encompasses a vast amount of exhibits information and allows quick search to better understand exhibitors. It can help buyers plan exhibition routes in advance, thus improving attendance efficiency. Browsing short videos helps buyers get the latest updates of products and exhibitors. Two major functions -Instant Messaging and Trade Matching enable buyers to engage in quick matchmaking with exhibitors and exchange business cards. The APP also provides practical functions for buyers such as pre-registration, buyer badge application, points and vouchers, and onsite guidance.

The 139thCanton Fair Exhibition Sections